Whether you’re a scrappy start-up or a seasoned brand, conversion-friendly copy paired with direct response campaigns will put more money in the bank.
AS SEEN IN
10+ years ‘in the trenches’ digital marketing experience. Spanning campaigns for Fortune 100 clients at leading digital agencies, to writing high-converting direct response copy to help small businesses grow.
Originally from Melbourne, Australia, I’ve managed PPC accounts for Samsung and PokerStars, 3+ years in research & strategy at one of Australia’s top 10 websites, lead a fast-growing digital agency, and written copy for clients around the world. Â
Conversation starter: I’m passionate about travel, and fortunate to spend my time slow traveling the world. My girlfriend & I are currently eating our way through Asia! 🤤
Looking forward to sharing the wins,
Check out case studies and examples of my work:
FORMAL EDUCATION
The importance of numbers: profit, return on investment, cost per acquisition, conversion rates and more.
The importance of words: strategy, positioning, creativity, copywriting, psychology and more.
CERTIFIED DIGITAL MARKETER
COPYWRITING
LEAD GENERATION
PAY PER CLICK ADS
CONVERSION DESIGN
CONTENT & SEO
MARKETING AUTOMATION
Either via their insightful books, courses or one-on-one mentoring, these are the legends responsible for nearly all I know about marketing. If you want a world class marketing education, get your hands on their work!
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Membership Programs
Better converting copy means more money in your pocket. Get in touch today for an obligation free quote.
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Paul Giannotti, Persuasive Prose
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